Virtual or Studio Media Training
Be Prepared To Get The Right Message Across
Want a virtual chat with a Media Training Professional?
Virtual or Studio Media Training Workshops
Virtual or Studio Advanced Media Skills Training
Virtual or Studio Local Government Media Skills Training
Virtual or Studio Crisis Media Training
Virtual or Studio Presenting For Video Media Training
Virtual or Studio Press Release & Media Writing
Virtual or Studio Executive Presentation Skills Training
Online Crisis Media Training: Annual Digital Subscription
Virtual or Studio Media Training Workshops
Our virtual or studio media training workshops show you how to quickly prepare for an interview, and confidently get your messages across. Our experienced media trainers will show you techniques to shake off nerves and tell your story clearly.
Gain confidence with the media by practicing a range of interview scenarios throughout the training.
The media interview techniques we teach are easy to remember and use.
Connect With A Media Training Professional Today.
Call us today on 1300 258 995 OR use our Contact Form.
Virtual or Studio Media Interview Skills Training
Four-hour initial session, plus two one-hour CEO follow-up sessions
INCLUDES 12 months ongoing media interview support plus an Online Training Subscription
This Melbourne Media Training workshop is designed for small groups with varied media experience, and is customised to the needs of the company.
The workshop helps spokespeople engage all media platforms with confidence, clear messages and a strong media plan.
As the principal consultant I use my journalistic experience to lead media training workshops and provide strategic media and message development advice.
The training is customised to the needs of the individual or small groups, and spokespersons can be put through a range of radio, television, online and print interview scenarios.
Twelve months ongoing access to the Principal Consultant (two one-on-one follow up sessions plus telephone, email and text)
Example Content
- Developing and getting your message across Print, Radio, TV & Online
- Responding to different interview techniques
- Dealing with tough issues and unexpected questions
- Steering interviews back to your media messages
- Media interview practice
- Pitching stories and understanding the news cycle
Active Adult Learning Structure
Multiple interview simulations across industry relevant interview scenarios
Interview technique – Answer the reporter’s question respectfully then Guide them back to your messages or story (20/80 rule)
Message structure – Problem/Solution, Fact/Result, Call to action, Benefits
Message supports – Stories, statistics and sound bites
All theory is reinforced by practice, and through instant playback facility review
Collingwood TV/Radio Studio
- News camera
- Camera crew/operator
- Radio studio equipment
- Play back facility to review interviews instantly
- Interview lighting equipment
Ongoing Learning
- Pre-training media skills assessment
- Vimeo link to the workshop video
- Media Training Manual
- Ongoing access to the Principal Consultant (telephone, email and text)
- Online media training subscription
Session Customisation INCLUDED: (two days)
- Message creation
- Interview scenario creation
- Development of scenario questions
- Pre-training media skills assessment
- Customisation of session to organisation’s requirements
Virtual or Studio Advanced Media Skills Training
Four-hour initial session, plus two one-hour CEO follow-up sessions
INCLUDES 12 months ongoing media interview support plus an Online Training Subscription
The workshop is customised to the needs of the group and prepares participants who deal with Melbourne’s sophisticated and fast-moving media and news environment. The workshop includes a range of radio, television, online and print interview scenarios.
Collingwood TV/Radio Studio
- Message development and delivery
- Overcoming combative questioning styles
- Tailoring performances to Radio, Television, Print and Online
- Crisis communication management
- Crisis communication for social media
- Developing confidence and assertiveness
- Dealing with your nerves
- Writing media press releases
- Identifying and using media messages or grabs
- Responding to different media interview techniques
- Dealing with your nerves
- Steering interviews back to your media messages
- News camera
- News camera operator
- Television monitor to watch replays of interviews instantly
- Interview lighting equipment
- Pre and post-training media skills assessment
- Vimeo link to the workshop video
- Detailed course materials
Location: Your premises or Melbourne CBD studio/conference facility
INCLUDED for all program
- Spend an hour on the phone with an experienced journalist prior to your next interview
- Get advice on any conceivable current, future or possible media situation
- Speech structure
- Message creation
- Five ways to make a great start
- Five ways to ease the nerves
- Develop a plan
- Develop a story and strong messages
- Anticipate tough questions and prepare messages
- Practice until we get it right
- Unlimited emails and phone call questions in the lead up to the interview
Cost : Included
Interested in learning more about Good Talent Media?
Call us today on 1300 258 995 OR use our Contact Form.
Crisis Media Workshops
Our media training workshops show you how to create a media crisis plan, how to prepare for an interview, and how to get your message across with confidence. Our experienced media trainers will show you how to shake off your nerves, so you’ll be able to tell your story clearly.
Gain confidence with the media by practicing a range of interview scenarios throughout the training.
The media interview techniques we teach are easy to remember and use. This workshop is suitable for not-for-profits, peak bodies, corporates, CEOs, local councils, government agencies, or government departments.
Need Urgent Crisis Media Management Help?
Interested in learning more about Good Talent Media?
Call us today on 1300 258 995 OR use our Contact Form.
Crisis Media Training
Four-hour initial session, plus two one-hour CEO follow-up sessions – 12 months ongoing media interview support INCLUDED
This is a completely customised training session which will give participants the experience of responding to a media crisis.
Attendees will face a media crisis when they walk in the room, and then as a team formulate responses as the situation gets progressively worse.
Trainees will have tweets and breaking news pieces to deal with on the hour, as they try to collect accurate information and consult with their key partners.
This is a great opportunity for your communications team and senior executives to put their crisis media plan to the test.
At the end of the session your response as a team will be evaluated, and you will be shown what went well, what could be improved, as well as how.
- How quickly will you respond to the crisis?
- What are your key priorities?
- Who are your key partners?
- What are your key messages?
- How will you use your social media channels?
- How will you engage the traditional press?
- How quickly will you correct inaccurate reporting?
Location: Your premises or Melbourne CBD studio/conference facility
Interested in learning more about Crisis Media Training?
Call us today on 1300 258 995 OR use our Contact Form.
Advanced Crisis Media Training
Four-hour initial session, plus two one-hour CEO follow-up sessions – 12 months ongoing media interview support INCLUDED
Organisations that manage crisis situations well are able to limit reputation damage, as well as influence and shape reporting through proactively communicating their versions of the story.
This customised crisis media training session will take participants through a staged process of how to proactively manage a crisis hour to hour for the first 72 hours.
Location: Your premises or Melbourne CBD studio/conference facility
Participants will learn how to:
- Quickly respond to the crisis on social media
- Define your key priorities and key partners
- Collaborate with your key partners
- Write key messages
- Select and use all of your social media channels
- Select and engage traditional press
- Quickly correct inaccurate reporting
- Prepare for and participate in a press conference
As each theory section is covered, participants will be asked to respond to a hypothetical crisis tailored to their organisation and industry culminating in a press conference simulation.
Interested in our Advanced Crisis Media Training Workshops?
Twelve months ongoing access to the Principal Consultant (two one-on-one follow up sessions plus telephone, email and text) INCLUDED for all programs
- Spend an hour on the phone with an experienced journalist prior to your next interview
- Get advice on any conceivable current, future or possible media situation
- Speech structure
- Message creation
- Five ways to make a great start
- Five ways to ease the nerves
- Develop a plan
- Develop a story and strong messages
- Anticipate tough questions and prepare messages
- Practice until we get it right
- Unlimited emails and phone call questions in the lead up to the interview
COST : INCLUDED
Virtual or Studio Presenting for Video Media Training
Media Training is essential for spokespersons prior to filming company videos. Stage fright, nervousness and ‘wooden’ performances do not go over well in a video.
Media trainers help spokespersons find the sweet spot between their own natural ability, and that something extra.
That something extra is the X factor that media training can bring. Yes, body language, voice modulation and emphasis are important. But how you structure your story and the messages in it, is paramount.
Video Stories
Clear media communicators get their message across through having easy to understand stories and punchy messages.
Great videos make their messages clear right from the start. They also illustrate the messages with real examples.
Using real examples is a great video presentation technique because you don’t need to remember a script. Presenting a story that you know allows you to relax and simply share your experiences.
Your story will naturally have a key point, and like any good story, that key point or key message will just flow naturally.
Video Story Structure:
Clear messages or key points
Real examples/stories
In your preparation first identity your goal, then the message that will achieve that goal and then the story that illustrates the message.
If you structure your piece to camera in this way the video editor will have ample opportunity to edit you in the best light.
Example Media Content (subject to customisation)
- Using media messages, and getting them across Print, Radio, TV, and Online
- Responding to different interview techniques
- Dealing with tough issues and unexpected questions
- Steering interviews back to your media messages
- Media interview practice
- Pitching stories and understanding the news cycle
Active Adult Learning Structure
- Multiple interview simulations across industry relevant interview scenarios
- Interview technique – Answer the reporter’s question respectfully then Guide them back to your messages or story (20/80 rule)
- Message structure – Problem/Solution, Fact/Result, Call to action, Benefits
- Message supports – Stories, statistics and sound bites
- All theory is reinforced by practice and instant playback facility review
Collingwood TV/Radio Studio
- News camera
- Camera crew/operator
- Radio studio equipment
- Play back facility to review interviews instantly
- Interview lighting equipment
Example Presentation Skills Content (subject to customisation)
- Getting your message across clearly
- Quick speech preparation
- Managing fear
- Easing your nerves
- Building confidence
- Creating a plan
- Starting strongly
- Engaging the audience
- Using humour
- Theory on presentation structures
- Theory on presentation styles
- How to write a great presentation
- How to quickly prepare a presentation
- Speech delivery practice
- The trainee will give a number of speeches, detailed feedback will be provided and new techniques will be demonstrated
- All public speaking theory is reinforced by practice
Remote Presentation Skills Training Process
Step 1.
Each trainee receives a Video Presentation Skills handbook. The handbook will outline exercises to do to prepare for the one-on-one training. It will also have an exam to complete based on this theory section.
Step 2.
60 minute intensive one-on-one Video Skills training session over skype.
Step 3.
Homework. The trainee will use their new skills to create a video on their computer camera and submit it to the trainer prior to the next session.
Step 4.
The homework video is reviewed during a second more intensive 60 minute one-on-one Video Skills training session over skype. After the session the trainee will be required to film a final home work video for review
Follow Up Support
All trainees will have 12-months ongoing follow up support over text, email and telephone. Trainees can continue to phone GTM trainers for guidance and video performance feedback.
Ongoing Learning
- Links to the workshop
- Media Training Manual
- Ongoing access to the Principal Consultant for twelve months (telephone, email and text)
Interested in our Presenting for Video Media Training Workshop?
Call us today on 1300 258 995 OR use our Contact Form.
Virtual or Studio Press Release Media Writing Workshop
This virtual or studio workshop teaches attendees how to write effectively for media partners. The session will help trainees understand the elements of a strong story and how to write and pitch it to the press.
The training is facilitated by an experienced journalist and media trainer who knows what the media will use for TV, Radio, Print, Online, and what they will ignore.
This is an intensely practical workshop where participants will need to come prepared to write press releases, create stories, agree on messages, write angles, develop leads and coin sound bites.
Virtual or Studio Media Release Writing Workshop Session
Four-hour initial session, plus two one-hour CEO follow-up sessions
INCLUDES 12 months ongoing media interview support plus an Online Training Subscription
Workshop Content (subject to customisation)
- What is a media story?
- Writing strong leads
- Creating media worthy angles
- Selecting case studies to support the lead
- Interviewing case studies and spokespeople to extract the right quotes
- Determining your goal for the press release
- Determining your audience for the press release
- Selecting the right TV, Radio, Print, online and or specialist publication for the story
- Creating strong stories
- Creating concise, memorable and quotable messages
- Picking the right angle or lead
- Creating usable media sound bites
Active Adult Learning Structure
- All theory is reinforced by group and individual exercises
- Attendees will create a story, complete with all necessary media elements
- Attendees will write at least three press releases each
- Trainees will present their stories, messages, sound bites and releases to the group
- Participants will have ample time to ask questions and focus on writing that is relevant to their jobs
Ongoing Learning
- Comprehensive Media Training support documentation
- Ongoing access to the Principal Consultant for twelve months (telephone, email and text)
Newsrooms are more underresourced than ever before. If your press release doesn’t hit the mark with the title and the first paragraph, it will be deleted.
This workshop teaches you how to avoid the trash bin and get coverage.
Location: Your premises or Melbourne CBD studio/conference facility
Interested in our Press Release/Media Writing Workshop?
Call us today on 1300 258 995 OR use our Contact Form.
Virtual Executive Presentation Training
Our virtual presentation & public speaking courses are designed to help you overcome your nerves and speak confidently. Our coaches will teach you a simple technique to quickly and confidently prepare for any type of speech.
Virtual or Studio CEO Presentation Training
Four-hour initial session, plus two one-hour CEO follow-up sessions
INCLUDES 12 months ongoing media interview support plus an Online Training Subscription
After this series of hands on workshops, you’ll be able to speak confidently and deliver key messages.
Includes twelve months ongoing public speaking support
Content: (subject to customisation)
- Get your message across clearly
- Learn the art of quick speech preparation
- Manage fear & build confidence
- Easing your nerves
- Building confidence
- Creating a plan
- Starting strongly
- Engage the audience
- How to use humour
Active Adult Learning Structure
- Theory: presentation structures
- Theory: presentation styles
- Practice: write a great presentation
- Practice: prepare a presentation quickly
- Practice: delivering a speech
- The trainee will give a number of speeches, detailed feedback will be provided and new techniques will be demonstrated.
- All public speaking theory is reinforced by practice
Ongoing Learning
- Public speaking training manual
- Vimeo link to the workshop video
- Twelve months of ongoing public speaking support and access to the Principal Consultant via telephone, email and text.
Location: Your premises or Melbourne CBD studio/conference facility
Interested in learning more about our CEO Media Training?
Call us today on 1300 258 995 OR use our Contact Form.
Virtual or Studio Advanced Executive / Presentation Skills Training
Four-hour initial session, plus two one-hour CEO follow-up sessions
INCLUDES 12 months ongoing media interview support plus an Online Training Subscription
Includes twelve months ongoing public speaking support
Content : (subject to customisation)
- Writing a great speech
- How to practice properly
- How to prepare a speech quickly
- Getting over your nerves
- Managing fear
- Speaking clearly
- How to get your message across
- Ad libbing
- Keeping it simple
- Cutting out the ‘ums’
- Limiting powerpoint
- Making it matter
Active Adult Learning Structure
- Theory: presentation structures
- Theory: presentation styles
- Practice: write a great presentation
- Practice: prepare a presentation quickly
- Practice: delivering a speech
- The trainee will give a number of speeches, detailed feedback will be provided and new techniques will be demonstrated.
- All public speaking theory is reinforced by practice
Ongoing Learning
- Public speaking training manual
- Vimeo link to the workshop video
- Twelve months of ongoing public speaking support and access to the Principal Consultant via telephone, email and text.
Location: Your premises or Melbourne CBD studio/conference facility
Interested in learning more about our Spokesperson Media Training?
Call us today on 1300 258 995 OR use our Contact Form.
Online Media Training: Annual Digital Subscription
Finally a digital media and PR training subscription that’s almost as good as being trained in person.
Whether you’re a media novice or a seasoned media expert, this subscription will give you access to a lifetime of media skills and knowledge. This package is perfect for CEO’s, spokespeople and communications teams that have done in-person training and want to stay up to date, and those considering media training and want to know what they’re in for.
Good Talent Media has trained thousands of CEO’s, spokespeople and communications teams.
Must-have Communications Team Digital Media Resource
Media Planning Templates:
- Crisis Media Management Plan Template – Protect your reputation or lose it forever
- PR Planning Template – Have a plan to get positive press.
- Executive Presentation Template – Get your spokesperson lectern ready
Media Training Videos:
- Media Training – Telling your stories and getting your message across
- Presentation Training – How to overcome fear, feel and be amazing
- Crisis Media Training – Why social media is your primary defence in a media crisis
Essential Media Training Manuals:
- Media Training – Learn how to get your message across
- Social Media Training – Be a social media pro among all of the Joes
- Presentation Training Training – Learn how to overcome your nerves and speak clearly
- Public Relations Training – Take advantage of traditional media’s content squeeze
- Press Release/Media Writing Training – Avoid the press release filing cabinet (rubbish bin)
Seven Live Media Training Webinars:
(Hosted by experienced GTM journalists and content management specialists)
- Media Training – Handling tough interviews
- Executive Presentation Training – Managing your nerves
- Public Relations Training – Creating effective campaigns
- Press Release/Media Writing – Pitching to newsrooms
Ongoing Learning
- 12 month subscription for participants taking part in Crisis Media and Media Training Workshops
- Ongoing access to the Principal Consultant for 12 months (telephone, email and text)
Interested in learning more about Good Talent Media?
Call us today on 1300 258 995 OR use our Contact Form.
Good Talent Media is a full-service Public Relations and Communication Agency, specialising in media coverage, media training, crisis media planning, social media, stakeholder engagement, digital campaigns, political lobbying and more.