Our Team

Tony Nicholls


Founder and Director of Good Talent Media, Tony Nicholls, is an accomplished journalist with more than ten years’ experience with the ABC, SBS and Network Ten; covering thousands of news stories across Victoria, Australia, and the international media.

Tony has seen the rise of digital media transform communications and the news cycle forever; making new demands of journalists, politicians, and media spokespeople. Riding the wave of change, Tony understands old-fashioned news values as well as what drives the new digital media landscape.

Tony has had the privilege of interviewing Australia’s movers and shakers – the people who have shaped news bulletins. Most importantly, Tony understands what a story needs to make it to air or print.

As Director of Good Talent Media, Tony creates all media training programs personally; he knows what interview questions you’ll be asked, what the media wants, and how best to deliver an impactful message.

Katrina Shute

Katrina Shute is a journalist with over 15 years experience in television, radio and print media.

As an on camera reporter and anchor for Network Ten for close to a decade, Katrina developed a keen news sense and an eye for “good talent”.

With added experience as a presenter for ABC radio, features writer for a magazine publication in Hong Kong and current podcast host, she has interviewed enough people to know what works and what doesn’t.

Katrina joins Good Talent Media as a media trainer, assisting with general presentation skills and improving the ability of our clients to interview well.

As a result, messaging is optimised and the best possible advantage taken of every media and presentation opportunity.


John Sullivan


John has worked as a Broadcast journalist for over 12 years, working for BBC Wales as a producer, reporter, presenter and Multi-Platform Project manager for BBC Wales Sport and BBC Radio wales. Since moving to Australia in 2012 he has also worked as a freelancer on ABC News Breakfast as a producer and fill in Sports presenter. He has presented and produced many hours of live sports news, and programming on Radio and TV.

Moving into the communications and public relations space in 2014, John joined Barwon Health in 2014, working on Annual Reports, Ministerial events, creating video content and communications products for internal and external audiences. He has also worked at Barwon Water as an engagement and communications advisor, developing communications plans, advertising plans and collateral and helping plan for major engagement events.

Joanne Bradley


Joanne has worked in a variety of industry sectors including Not for Profit, Manufacturing, Energy, Government, Technology and Film & Television and has a wealth of international and domestic experience working in the provision of business intelligence and media.
She advises clients on how to utilise media channels and platforms, to build stakeholder engagement, events and partnerships in order to build their brand, articulate their key messages, and to build their industry leadership credentials.

Joanne joins Good Talent Media as the Principal Consultant for NSW expanding Good Talent’s reach across Australia supporting our clients locally in NSW.


Caroline Fleming

caroline fleming

Caroline Fleming has worked in the media for more than five years, working as a print and broadcast journalist and within commercial radio in New Zealand.

With an Auckland University of Technology degree in communication studies and years of newsroom experience, Caroline brings with her an outstanding knowledge of all facets of traditional media and the daily news cycle and what a story needs to really make it stick.

In her time as a journalist, she worked on stories with a large number of non-for-profits, industry leaders. and even had a sit-down interview with New Zealand’s prime minister Jacinda Ardern!

She made the move over to Australia to join the team as a PR Account Manager, specialising in strategy, story development and media outreach, and has quickly been promoted to Account Supervisor.