Who: Typsy, an online learning platform with hospitality courses and training online, empowering those in the hospitality sector.
What: VTIC partnered with Typsy to provide Victorian businesses with a micro-credentialling program that provides fundamental customer service, hospitality and tourism skilling solutions.
The Brief: To raise awareness about Typsy and their partnership with VTIC in regional Victoria.
How: Good Talent Media worked with Typsy to source hyper-local regional Victorian case studies and Typsy users, to highlight how beneficial the platform has been for local tourism and hospitality operators, the direct benefit to their business and how their staff have been able to successfully upskill using Typsy.
The Result: TV / print and online media coverage in Shepparton, Mount Buller, Dandenong and Gippsland with case studies at the heart of this media story with commentary and data from Typsy, led to gaining initial regional traction and awareness for the brand.
Tony Nicholls
Founder and Director of Good Talent Media
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