Good Talent Media offers a range of services in the realm of communications, one of the most important aspects being Crisis Communications. One common question people ask is, “what happens if a journalist approaches me in the car park?” If this were to...
There are so many marketing tactics out there that you can implement nowadays. Endless choices but let’s talk about a new process that’s been developed called Service to Success, which is really around generative AI and what that means for marketers. There’s a...
Press attacks, how do you prevent them? How do you stop them? What do you do if you’re in the middle of them? My heart’s sort of beating now, just thinking about it. It’s a stressful subject and it’s stressful for those involved, I think it...
There’s a whole world of relationships and contacts and clients that we’ve had over the years that come to us infuriated and frustrated with their CEO because it really doesn’t matter what ideas they’ve got or what plans they put in place or...
The media is stressful, so it is important to be in flow or in your groove, if you’ve got a media event coming up. Having a presence in the media is a very quick way of increasing your profile and strengthening your brand, but if you’re out of flow or out...
It is essential that your organisation is purpose driven for a whole lot of reasons, and a fundamental point being: purpose really equals profits. It’s hard to keep staff engaged and it’s hard to be relevant in the marketplace without a purpose now,...
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