Good Talent Media
Media exposure presents an excellent opportunity if handled correctly. Otherwise it can go badly wrong or present inconsistent messages and damage your brand. Good Talent Media provided our directors and executive an excellent balance of theory and practical with their half day training session, if I had to fault it, then I’d say we should have invested in a full day. Tony Nicholls and his cameraman made everyone feel at ease and really able to maximise the benefits from the session. We did scenarios around a good news story, crisis management and touched on maximising social media. I’d highly recommend Good Talent Media for any media or PR development needs.
We thoroughly enjoyed the Good Talent crisis communications training and found it very beneficial for our staff. The session was very comprehensive and hands on which made for a great learning environment, and Tony’s vast experience and knowledge was incredibly insightful. The training helped better equip staff for dealing with crisis situations with a clear strategy and skills for managing media in times of high pressure. I would very much recommend Tony’s training courses.
Gillian Dobson, Marketing & Communications Manager - Mt Buller Resort Management
Tony’s media training with our Senior Management Team was practical and engaging, with real-life scenarios re-created in a studio atmosphere. His media and communications expertise was invaluable, and have contributed to our team feeling prepared and confident for dealing with any kind of media.
Nicole Lovelock, National Media and Communications Manager - Bush Heritage Australia
Tony and the team at Good Talent were first-class operators right from the beginning. The expert insight, clear communication, guidance and genuine support of our business was fantastic. We are very happy with our final product and look forward to working with Good Talent again in the future.
The media training that Good Talent provided has proven to be an invaluable experience. Their holistic approach ensured that we could put what we learnt into practice. Tony is not only a highly experienced media professional, providing key tools and insights into becoming more media savvy, but he is also an excellent teacher, ensuring we left the day being able to cut through in interviews and with an integrated media campaign. Hands down the best media training available!
Bryony Green, Manager, Philanthropic Collaboration & Sub-Funds - The Victorian Women's Trust
Having worked with several PR firms in the past we were selective in whom we were going to choose to assist us launch our organisation. We wanted a company who can manage political angles as well as consumer interest stories.
We were not disappointed in choosing Good Talent. Working with them was seamless. They understood our goals, identified the best angles and were swift to execute with great success. Their networks matched by their determination to support their clients makes them our choice each and every time.
Loved it, will say the same about how positive they were and uplifting!!! Definitely saw an improvement in a short period of time!
LOVED IT! They made it super fun and learnt a lot in the short time they were with us. Feeling a lot more confident in writing scripts and filming videos.
Learned more in a day then I ever have. Tony and Travis were absolutely fantastic.
Really good, taught me a lot about having confidence in front of the camera and speaking with more emphasis.
I really liked it, it gave me a bit more extra confidence talking in front of a camera. Learning how to structure information to make it informative but short and sharp.
I found it very useful. Really good being able to practice that stuff too considering it’s not something you typically do until you’re actually required to do it.
I think there’s always room for improvement and the guys certainly provided us with (as Jay would say) “tools in the toolbox”. Just learning how to create content and portray that either through a post or video was incredibly helpful. Not to mention, making the day interactive as opposed to a brain overload, made it fun and easy to remember :) #canwedoitagain
Media Training Attendees - Glanbia Performance Nutrition
I run a legal practice and fully recommend Tony and Catherine at Good Talent Media for their friendly and relational approach to what can be a daunting experience. Their initial workshop with staff uncovered a range of potential story prospects generated from their inclusive style which encouraged staff participation and feedback.
They were then quick off the mark to generate a number of leads from their contacts that gave us the opportunity to heighten our media exposure through interviews and articles in the areas we specifically wanted to target. Their fees are very reasonable considering the greater costs of advertising campaigns that may or may not attract the clients we want, and letting us get on with the work to be done so we don’t lose out on the time and money spent on trying to cold call and randomly knock on doors ourselves.
Thank you again for working with me yesterday. I went into our training session feeling overwhelmed. Now, I feel much more confident about my abilities and how I can better help prepare others for media interviews. It is not an exaggeration to say that this session was the missing piece in my development as a professional in my field and, perhaps, our organisation as a thought leader in our space. I cannot thank you enough for that.
Tony and the team at Good Talent Media have been fantastic to work with in assisting us to develop our crisis community strategy. Their approach is unique and from our experience has allowed us to think in ways we have previously not.
Murray PHN used Good Talent Media for two days of very effective media training workshops with senior executives.
The workshops run by Tony Nicholls were practical, engaging and focussed on our specific needs. His straightforward techniques provided our executives with an increasingly strategic approach to messaging when dealing with media. Our executives are now also more confident and prepared when briefing our communications team.
We will use Good Talent Media again for future media and presentation training.
Thanks for your work creating the video for the home page of our website. I was pretty nervous about making a video, but you made it easy and the result has been amazing. We’ve have nearly doubled the response rate from our site and within a week, our google rankings started improving.
Good Talent delivered an intensely practical and customised experience. Our staff gained valuable skills from a well organised program packed with great content that was brought home with plenty of opportunities to put it into practice. Thanks also to Tony for making us work hard, take control of our messages and give us confidence to communicate with authority.
Tony developed an insightful, professional, engaging and fully tailored training session for our senior management team, which was very well received. Not only did Tony hone our teams’ skills when talking to the media, he also challenged our current crisis communications practices and social media in particular. His contribution has placed us in a great position to better deal with the media moving forward. The entire Buller Ski Lifts management team will not hesitate in recommending Tony for any media training and crisis communication workshops.
Laurie Blampied, General Manager - Buller Ski Lifts
We have been working with Tony Nicholls from Good Talent this year to deliver media training for The City of Melbourne. From our perspective he has been great. He’s prepared and professional and can adapt his style to the trainee very quickly. Having worked with a number of trainers over many years, I would easily recommend him. I really like his style and approach.
Tony’s in-depth knowledge and experience in the media industry reverberated with the Mount Hotham Management team and exposed us to new skills to prepare us for external media confrontation. He took us through a step-by-step process to develop and refine key points and messages in both positive news stories and crisis situations.
The group walked away feeling more confident and having a much stronger understanding of how to prepare for media on camera and in the social media environment.
I would recommend Tony’s media training workshops for dealing with all aspects of media.
Very informative and interactive. I really enjoyed the small group activities. Tony knows his stuff too. He can teach even the most seasoned media and communications professionals a few new tricks. Thanks!
Tony Nicholls has proved to be an outstanding media advisor, media trainer and publicist. He was very successful in recently conducting a recruitment process to find a new media officer. He’s also provided some exceptional media and presentation training to our executive team which has transformed our ability to engage with Melbourne’s media. He has clearly spent the time to understood our organisation and our membership services. I have no hesitation in recommending Tony to you.
John Berger, Secretary - Transport Workers Vic Tasmania
Tony Nicholls is a great journalist with great people skills. He has a lot of knowledge to share and gets measurable media training results from his practical hands-on coaching methods.
Paul Kennedy - ABC News
SecondBite were very pleased to send its National and State Operations Managers to Media Training with Tony Nichols at Good Talent Media. Feedback received from the team was very positive, with Tony helping them to focus on how best to get our message out, even when faced with difficult questions and situations. We are now sending a second group of employees to Tony for Media Training.