Good Talent Media
Tony Nicholls is a great journalist with great people skills. He has a lot of knowledge to share and gets measurable media training results from his practical hands-on coaching methods.
Paul Kennedy - ABC News
Tony provided our Executive Team with a fantastic half day media training workshop that was tailored to our needs and provided a balance between strategy, theory and practicing real scenarios in front of a camera. He then worked with us to shape and pitch a number of our program outcomes and achieved coverage across half a dozen papers. Tony is great to work with and I highly recommend him.
Tony was so professional and we learnt so much. Casual relaxed atmosphere, Tony was a great trainer, made us feel comfortable and confident, in our abilities.
My first thought was I am going to epically fail at this, but Tony is very skilled at taking people out of their comfort zone, and helping them succeed.
We have been working with Tony Nicholls from Good Talent this year to deliver media training for The City of Melbourne. From our perspective he has been great. He’s prepared and professional and can adapt his style to the trainee very quickly. Having worked with a number of trainers over many years, I would easily recommend him. I really like his style and approach.
Loved it, will say the same about how positive they were and uplifting!!! Definitely saw an improvement in a short period of time!
LOVED IT! They made it super fun and learnt a lot in the short time they were with us. Feeling a lot more confident in writing scripts and filming videos.
Learned more in a day then I ever have. Tony and Travis were absolutely fantastic.
Really good, taught me a lot about having confidence in front of the camera and speaking with more emphasis.
I really liked it, it gave me a bit more extra confidence talking in front of a camera. Learning how to structure information to make it informative but short and sharp.
I found it very useful. Really good being able to practice that stuff too considering it’s not something you typically do until you’re actually required to do it.
I think there’s always room for improvement and the guys certainly provided us with (as Jay would say) “tools in the toolbox”. Just learning how to create content and portray that either through a post or video was incredibly helpful. Not to mention, making the day interactive as opposed to a brain overload, made it fun and easy to remember :) #canwedoitagain
Media Training Attendees - Glanbia Performance Nutrition
Tony did a fantastic job with several members of our executive team. He spoke their language, understood each individual’s personal style, and provided the tips and tricks they each need to maximise their public speaking skills.
I highly recommend Good Talent to anyone aspiring to speak more confidently and memorably!
Tony and the team at Good Talent were first-class operators right from the beginning. The expert insight, clear communication, guidance and genuine support of our business was fantastic. We are very happy with our final product and look forward to working with Good Talent again in the future.
We engaged Tony Nicholls from Good Talent Media to facilitate media training within our team. The training was a valuable experience encompassing practical exercises and interview situations alongside valuable insights into managing social media and crisis communication. The skills and knowledge Tony imparted places us in good stead for future media dealings.
We recommend Tony’s professional services and training.
Garren Cox, General Manager - Melbourne Star Observation Wheel
Having worked with several PR firms in the past we were selective in whom we were going to choose to assist us launch our organisation. We wanted a company who can manage political angles as well as consumer interest stories.
We were not disappointed in choosing Good Talent. Working with them was seamless. They understood our goals, identified the best angles and were swift to execute with great success. Their networks matched by their determination to support their clients makes them our choice each and every time.
Tony Nicholls recently provided an excellent whole day session for twelve experienced Principals. The feedback from all was very positive, and a number have since reported the value of the media training when they have subsequently dealt with the media. The session, which involved filming everyone on a number of occasions, left us feeling empowered. It provided clear, simple templates and plans for use in a variety of situations. It demystified the media and enhanced our confidence, giving us strategies to take ‘control’ of interviews. Tony approached the media training professionally, was well organised and ensured that the day was enjoyable. I would highly recommend his services to other Melbourne organisations.
Judy Crowe, President - Victorian Association of State Secondary School Principals
Launch Housing engaged Good Talent Media to promote our social enterprise, HomeGround Real Estate, to property owners that we had not been able to reach by the methods we had so far employed. They understood our project very quickly and brought a depth of knowledge that we do not hold as a not-for-profit service delivery agency. They secured excellent and highly relevant media coverage, including Channel 7 TV and ABC Radio’s PM program as well as online stories and coverage in The Age.
Good Talent Media also worked with us to develop and present a breakfast briefing on HomeGround Real Estate to an invited audience of professionals able to help grow our business. The event was held at the NAB function centre in Collins Street and was very successful. In particular, it was informative, well-paced and well targeted to the interests of the audience. We have had considerable follow-up interest from this event.
I have found Good Talent Media very easy to work with and that they always bring a lot of extra value.
I run a legal practice and fully recommend Tony and Catherine at Good Talent Media for their friendly and relational approach to what can be a daunting experience. Their initial workshop with staff uncovered a range of potential story prospects generated from their inclusive style which encouraged staff participation and feedback.
They were then quick off the mark to generate a number of leads from their contacts that gave us the opportunity to heighten our media exposure through interviews and articles in the areas we specifically wanted to target. Their fees are very reasonable considering the greater costs of advertising campaigns that may or may not attract the clients we want, and letting us get on with the work to be done so we don’t lose out on the time and money spent on trying to cold call and randomly knock on doors ourselves.
Good Talent delivered an intensely practical and customised experience. Our staff gained valuable skills from a well organised program packed with great content that was brought home with plenty of opportunities to put it into practice. Thanks also to Tony for making us work hard, take control of our messages and give us confidence to communicate with authority.
The media training that Good Talent provided has proven to be an invaluable experience. Their holistic approach ensured that we could put what we learnt into practice. Tony is not only a highly experienced media professional, providing key tools and insights into becoming more media savvy, but he is also an excellent teacher, ensuring we left the day being able to cut through in interviews and with an integrated media campaign. Hands down the best media training available!
Bryony Green, Manager, Philanthropic Collaboration & Sub-Funds - The Victorian Women's Trust
Murray PHN used Good Talent Media for two days of very effective media training workshops with senior executives.
The workshops run by Tony Nicholls were practical, engaging and focussed on our specific needs. His straightforward techniques provided our executives with an increasingly strategic approach to messaging when dealing with media. Our executives are now also more confident and prepared when briefing our communications team.
We will use Good Talent Media again for future media and presentation training.
We thoroughly enjoyed the Good Talent crisis communications training and found it very beneficial for our staff. The session was very comprehensive and hands on which made for a great learning environment, and Tony’s vast experience and knowledge was incredibly insightful. The training helped better equip staff for dealing with crisis situations with a clear strategy and skills for managing media in times of high pressure. I would very much recommend Tony’s training courses.
Gillian Dobson, Marketing & Communications Manager - Mt Buller Resort Management
Tony Nicholls and Good Talent Media provided a well-structured and measureable half day media training workshop for our association. Tony was able to quickly upskill our members and provide them with practical and effective methods to understand the media landscape in our sector. He is a professional and engaging coach bringing the best out of our participants who left the session feeling more confident in their ability to manage the media environment, deliver a message and achieve their goals in the media. Thanks Tony for your insight.
SecondBite were very pleased to send its National and State Operations Managers to Media Training with Tony Nichols at Good Talent Media. Feedback received from the team was very positive, with Tony helping them to focus on how best to get our message out, even when faced with difficult questions and situations. We are now sending a second group of employees to Tony for Media Training.
Thank you again for working with me yesterday. I went into our training session feeling overwhelmed. Now, I feel much more confident about my abilities and how I can better help prepare others for media interviews. It is not an exaggeration to say that this session was the missing piece in my development as a professional in my field and, perhaps, our organisation as a thought leader in our space. I cannot thank you enough for that.
The media training was extremely insightful in terms of what to expect when facing the media. I found it challenging at times, yet a highly beneficial experience both professionally and personally.
Tony clearly has a wealth of knowledge in the industry and I’m keen to continue the learning.