Good Talent Media
Having worked with several PR firms in the past we were selective in whom we were going to choose to assist us launch our organisation. We wanted a company who can manage political angles as well as consumer interest stories.
We were not disappointed in choosing Good Talent. Working with them was seamless. They understood our goals, identified the best angles and were swift to execute with great success. Their networks matched by their determination to support their clients makes them our choice each and every time.
Tony Nicholls is an accomplished journalist, reporter and media trainer. I had the pleasure of working in collaboration with Tony as a communications consultant to various not for profit organisations while he was a senior reporter at the ABC. Tony followed up on important stories in relation to homelessness and community campaigns that I pitched to him during his time at the ABC. When Tony moved into his media training consultancy and the large community organisation I work for needed media training for the CEO and senior staff I immediately contacted Tony. I knew from my experience of his great skills as a journalist that he could provide excellent insight and training to our CEO and management team. The training was extremely well received and on a practical level resulted in a much improved media presence by our senior leadership team. I would recommend Tony unreservedly for any organisation looking to improve their media engagement and reach.
Launch Housing engaged Good Talent Media to promote our social enterprise, HomeGround Real Estate, to property owners that we had not been able to reach by the methods we had so far employed. They understood our project very quickly and brought a depth of knowledge that we do not hold as a not-for-profit service delivery agency. They secured excellent and highly relevant media coverage, including Channel 7 TV and ABC Radio’s PM program as well as online stories and coverage in The Age.
Good Talent Media also worked with us to develop and present a breakfast briefing on HomeGround Real Estate to an invited audience of professionals able to help grow our business. The event was held at the NAB function centre in Collins Street and was very successful. In particular, it was informative, well-paced and well targeted to the interests of the audience. We have had considerable follow-up interest from this event.
I have found Good Talent Media very easy to work with and that they always bring a lot of extra value.
SecondBite were very pleased to send its National and State Operations Managers to Media Training with Tony Nichols at Good Talent Media. Feedback received from the team was very positive, with Tony helping them to focus on how best to get our message out, even when faced with difficult questions and situations. We are now sending a second group of employees to Tony for Media Training.
Tony and the team at Good Talent Media have been fantastic to work with in assisting us to develop our crisis community strategy. Their approach is unique and from our experience has allowed us to think in ways we have previously not.
Media exposure presents an excellent opportunity if handled correctly. Otherwise it can go badly wrong or present inconsistent messages and damage your brand. Good Talent Media provided our directors and executive an excellent balance of theory and practical with their half day training session, if I had to fault it, then I’d say we should have invested in a full day. Tony Nicholls and his cameraman made everyone feel at ease and really able to maximise the benefits from the session. We did scenarios around a good news story, crisis management and touched on maximising social media. I’d highly recommend Good Talent Media for any media or PR development needs.
Loved it, will say the same about how positive they were and uplifting!!! Definitely saw an improvement in a short period of time!
LOVED IT! They made it super fun and learnt a lot in the short time they were with us. Feeling a lot more confident in writing scripts and filming videos.
Learned more in a day then I ever have. Tony and Travis were absolutely fantastic.
Really good, taught me a lot about having confidence in front of the camera and speaking with more emphasis.
Media Training Attendees - Glanbia Performance Nutrition
We have been working with Tony Nicholls from Good Talent this year to deliver media training for The City of Melbourne. From our perspective he has been great. He’s prepared and professional and can adapt his style to the trainee very quickly. Having worked with a number of trainers over many years, I would easily recommend him. I really like his style and approach.
I would highly recommend Tony Nicholls and Good Talent Media for their outstanding public relations services. They helped the ICV get unprecedented positive press our recent Victorian Open Mosque Event. We were very worried about getting the usual negative press, but instead with Tony’s guidance and contacts we received great coverage from the ABC, SBS and 3AW. Good Talent Media worked closely with a variety of stakeholders to create an achievable media plan, while also preparing us for potential crisis situations.
They treat you like you’re their only client. You can really rely on them to deliver. It was a hands down great experience.
Nail Aykan, CEO - Islamic Council of Victoria
We engaged Tony Nicholls from Good Talent Media to facilitate media training within our team. The training was a valuable experience encompassing practical exercises and interview situations alongside valuable insights into managing social media and crisis communication. The skills and knowledge Tony imparted places us in good stead for future media dealings.
We recommend Tony’s professional services and training.
Garren Cox, General Manager - Melbourne Star Observation Wheel
The media training was extremely insightful in terms of what to expect when facing the media. I found it challenging at times, yet a highly beneficial experience both professionally and personally.
Tony clearly has a wealth of knowledge in the industry and I’m keen to continue the learning.
Murray PHN used Good Talent Media for two days of very effective media training workshops with senior executives.
The workshops run by Tony Nicholls were practical, engaging and focussed on our specific needs. His straightforward techniques provided our executives with an increasingly strategic approach to messaging when dealing with media. Our executives are now also more confident and prepared when briefing our communications team.
We will use Good Talent Media again for future media and presentation training.
Well researched, prepped and professional – our team really benefited from Tony and his team’s insight – would recommend to others who need to be prepped for promotional or issue management media work.
Tony Nicholls has proved to be an outstanding media advisor, media trainer and publicist. He was very successful in recently conducting a recruitment process to find a new media officer. He’s also provided some exceptional media and presentation training to our executive team which has transformed our ability to engage with Melbourne’s media. He has clearly spent the time to understood our organisation and our membership services. I have no hesitation in recommending Tony to you.
John Berger, Secretary - Transport Workers Vic Tasmania
We thoroughly enjoyed the Good Talent crisis communications training and found it very beneficial for our staff. The session was very comprehensive and hands on which made for a great learning environment, and Tony’s vast experience and knowledge was incredibly insightful. The training helped better equip staff for dealing with crisis situations with a clear strategy and skills for managing media in times of high pressure. I would very much recommend Tony’s training courses.
Gillian Dobson, Marketing & Communications Manager - Mt Buller Resort Management
Tony and the team at Good Talent were first-class operators right from the beginning. The expert insight, clear communication, guidance and genuine support of our business was fantastic. We are very happy with our final product and look forward to working with Good Talent again in the future.
Good Talent Media’s presentation training was just the tonic I needed to boost my confidence, and to prep for the successful launch of our organisation’s first ever digital strategy.
Good Talent’s team of expert consultants were adept at making me feel comfortable, while also effectively pushing me out of my comfort zone to help fulfil my true potential as a media performer and presenter.
I’d recommend Good Talent for any organisation that wants to give its leaders the tools to handle the trickiest media situations, or to be star performers in front of an audience.
Incredible training session….so glad I invested the time
The speaker was very engaging
An excellent interactive presentation
Thought provoking, high-quality…..great investment of my time
An amazing insight into how the media operates
An insightful presentation, I will be feeding back the findings to our Marketing and Media team
Tony was very dynamic and relevant
A very informative training session
The media training that Good Talent provided has proven to be an invaluable experience. Their holistic approach ensured that we could put what we learnt into practice. Tony is not only a highly experienced media professional, providing key tools and insights into becoming more media savvy, but he is also an excellent teacher, ensuring we left the day being able to cut through in interviews and with an integrated media campaign. Hands down the best media training available!
Bryony Green, Manager, Philanthropic Collaboration & Sub-Funds - The Victorian Women's Trust
Very informative and interactive. I really enjoyed the small group activities. Tony knows his stuff too. He can teach even the most seasoned media and communications professionals a few new tricks. Thanks!